The Journey So Far
Previously
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Collaborate with cross-functional teams to align with the business goals.
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Contribute to the product vision and strategy, ensuring design aligns with broader company objectives.
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End-to-End Design Ownership. Lead the design process from research and ideation to prototyping, user testing, and final implementation.
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Participate in scope planning and ensure feasible, scalable design solutions.
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Mentor and guide junior designers, helping them grow
and upskill.
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Ensure smooth handoff of design assets, specifications, and documentation to development teams.
Lead Product Designer
2022 - Present
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Present and articulate design decisions and rationale to stakeholders effectively.
Sr Product Designer
Sep 2020 - Nov 2022
I collaborated closely with engineers and product managers throughout the design process, ensuring alignment with business goals while maintaining a user-centric approach. My responsibilities included translating requirements into effective and user-friendly designs, creating research plans, detailed design documents, wireframes, and intuitive interfaces.
Product Designer
July 2017 - Sep 2020
I collaborated with designers, product managers, and developers to enhance the customer experience by developing user flows that guided solution implementation. By leveraging insights from customer behavior and historical data in partnership with the data analyst team, I delivered designs that significantly reduced the drop-off rate on the product's homepage.
Sr Design Executive
July 2015 - July 2017
Crafted UI/UX solutions for a diverse range of B2B/B2C products, catering to clients' specific needs. Collaborated with the Product team in an agile environment to design visually captivating and user-friendly products for top Auto OEMs, including Renault, Honda, Datsun, and Volkswagen.
Web Designer, India Today
Feb 2014 - July 2015
Progressed from an intern to a full-time web designer within 6 months, showcasing dedication and skill. Managed design requirements for prominent ITGD online brands such as India Today, Business Today, and Aaj Tak. Designed promotional materials that bolstered marketing and sales efforts.